Haas Factory Team, Autodesk Partner for Three NASCAR Cup Series Races in 2026.

[KANNAPOLIS, NC] – April 16, 2026 – Haas Factory Team (HFT) today announced that Autodesk will return as a primary sponsor for three races during the 2026 NASCAR Cup Series season. A global leader in software solutions, Autodesk will serve as the primary partner on Cole Custer’s No. 41 Chevrolet Camaro beginning at Talladega Superspeedway.

“We are excited to extend our long-standing relationship with Autodesk, as they’re a key partner to our success here at HFT,” said Joe Custer, President of Haas Factory Team. “From design to inspection, Autodesk and its programs impact and improve our everyday racing operations.”

Autodesk will kick off its 2026 partnership with Haas Factory Team at Talladega Superspeedway on April 26, before returning as the primary sponsor for the All-Star Race at Dover Motor Speedway on May 17 and at Sonoma Raceway on June 28.

“Racing is the ideal product‑development environment because feedback is immediate and obvious.” said Daniel Graham, vice president of product development and manufacturing solutions at Autodesk. “Autodesk Fusion allows teams like the Haas Factory Team to connect design, simulation, data and manufacturing  into one digital workflow, automate time-consuming  modeling and surface performance insights faster with AI, and free up engineering time on the most impactful work.”

Autodesk is a global leader in software solutions across architecture, engineering, construction, design, manufacturing, and media industries, providing tools that help professionals visualize, simulate, and analyze ideas to drive efficiency, creativity, and sustainability. Its cloud-based platform, Autodesk Fusion, unites 3D CAD, CAM, CAE, PCB, and PDM capabilities, enabling seamless collaboration across the entire product development process and helping teams bring products to market faster.

• About Haas Factory Team:

Haas Factory Team is a NASCAR Cup and O'Reilly Auto Parts Series program owned by Gene Haas, founder of Haas Automation. New in 2026, Haas Factory will align with Chevrolet. As part of the manufacturer switch, HFT will have a technical alliance with Hendrick Motorsports, which will include using Hendrick-built engines across both series. The team will feature Cole Custer driving the No. 41 Chevrolet Camaro ZL1 in the NASCAR Cup Series, while Sheldon Creed and Sam Mayer take on the O'Reilly Auto Parts Series in the No. 00 and No. 41 Chevrolet Camaros, respectively. Based in Kannapolis, North Carolina, the Haas Factory Team reflects a commitment to performance and engineering excellence, carrying forward Gene Haas’s commitment to motorsports.

• About Autodesk: 

Autodesk is a leader in software solutions for the architecture, engineering, and construction, design and manufacturing, and media and entertainment industries. Autodesk’s comprehensive portfolio of products empowers innovators to design and create a better world. Autodesk's software enables professionals to visualize, simulate, and analyze their ideas, driving efficiency, creativity, and sustainability.

• About Autodesk Fusion:

Autodesk Fusion is a cloud-based 3D CAD, CAM, CAE, PCB and PDM tool for product development. Autodesk Fusion combines industrial and mechanical design, simulation, collaboration, and machining in a single package. Fusion helps users to seamlessly connect the entire product development process in one cloud-based platform, enabling teams to work together more efficiently and bring products to market faster.